NAMAHAGE in Tokyo is an attempt to reinterpret the functions of traditional deities and folklore, and implement these in the city of modern era. Focusing on the contemporary urban relevance of the NAMAHAGE ritual, NAMAHAGE in Tokyo seeks to reconstruct and implement the NAMAHAGE system in a modern city. It translates and reinterprets for the urban context the ritual\u2019\u00b4s functions, including maintenance of community through mutual surveillance, initiation into adulthood, and reinforcement of family bonds. Making the city their habitat and evolved in adaptation to individual areas, the \u201curban NAMAHAGE\u201d identify \u201cbad children\u201d (=adults in need of discipline) in each neighborhood based on the data accumulated by mutual surveillance via social media as well as other networks of surveillance spread across the city. These NAMAHAGE enforce discipline by mind hacking, taking full advantage of sensing and VR technologies and bringing growth, happiness and blessings to the people of the city.<\/p>\n
Etsuko Ichihara (JP)<\/strong> NAMAHAGE in Tokyo is an attempt to reinterpret the functions of traditional deities and folklore, and implement these in the city of modern era. Focusing on the contemporary urban relevance of the NAMAHAGE ritual, NAMAHAGE in Tokyo seeks to reconstruct and implement the NAMAHAGE system in a modern city. It translates and reinterprets for the […]<\/p>\n","protected":false},"author":5,"featured_media":5686,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[200],"class_list":["post-5685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-art","tag-jp"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"\n
\nEtsuko Ichihara is a Japanese new media artist. She has been creating artworks that interpret Japanese culture, customs and beliefs from a unique point of view, and present new, technology-based approaches. Thanks to their strong impact, these works have been introduced across a wide range of media all over the world, such as newspapers and TV programs and magazines. Ichihara\u2019s works were included in the Excellence Award at the 20th Japan Media Arts Festival, Entertainment Division in 2017, and in 2016, chosen for the INNOvation program from The Ministry of Internal Affairs and Communications. She won Honorary Mention (Interactive Art\uff0b) in PRIX Ars Electronica 2018 and received a STARTS Prize Nomination in the same year. She has recently presented her works in exhibitions such as \u2018Digital Shamanism: Japanese Funeral and Festivity\u2019 at NTT InterCommunication Center [ICC], \u2018Cyber Arts Exhibition 2018\u2019 at Ars Electronica Festival in Linz, Japan Media Arts Festival.<\/p>\n","protected":false},"excerpt":{"rendered":"